These wedding planning tips come from 29 years of standing at the altar with real couples across Ventura County, Santa Barbara, and Malibu. I am Dean Merrill and I have had the privilege of officiating more than 1,000 weddings since 1996 — from simple backyard ceremonies that cost almost nothing to extravagant celebrations where no expense was spared. During that time I have made incredible memories and more than a few interesting observations. These 101 wedding planning tips are the most honest and practical advice I can offer as you plan your big day.
Wedding Planning Tips — Timing and Seasons
- January through December are all fantastic months to get married in Southern California.
- Winter weddings — November through February — are becoming increasingly popular in Ventura County and Santa Barbara because we simply do not have harsh winters here anymore.
- Wedding venues tend to offer better pricing in winter months. Getting married in late fall or early winter can be a genuinely smart financial decision.
- The best vendors in Southern California are typically booked six months to a year in advance. Do not delay.
- Starting your ceremony 15 minutes late is acceptable. 30 minutes is rude to guests who made the effort to arrive on time.
Wedding Planning Tips — Your Guest List
- The average wedding I officiate has around 100 guests.
- 20 years ago the average wedding had around 150 guests. Smaller and more intimate is a growing trend.
- If an invitee does not RSVP on time — call them. Do not text or email. Pick up the phone.
- It is completely acceptable to make it clear on your invitation that your wedding is adults only.
- Blended families should all make a genuine effort to get along on your wedding day. This is not the day for old grievances.
- A dad thinks about his daughter’s wedding day for about 25 years before it actually happens. Tell him you love him.
- It is hard for a mom not to cry when she sees her child in a wedding dress. Tell her you love her.
Wedding Planning Tips — Choosing Your Vendors
- Do not try to nickel and dime a vendor who has a great reputation. You get what you pay for.
- Experienced vendors with excellent reviews are worth every dollar. Great vendors cannot afford to have a bad day — that is what sets them apart.
- A professional vendor will follow up promptly. If they are slow to respond before you book them they will be slow to respond after.
- Ask every vendor and venue — are there any additional costs we might incur? Always ask this question before signing anything.
- Tipping your vendors is not required but is very much appreciated.
- Hiring a wedding coordinator may stretch the budget but it is money extremely well spent.
- Your good friend is usually not the best choice for a DJ. Hire a professional.
- A professional DJ makes the difference between a good reception and a truly great one.
- Make sure you have excellent sound for your ceremony. A wireless handheld microphone is ideal for the officiant.
Wedding Planning Tips — Choosing Your Officiant
- Do not hire an officiant who uses a generic script. That is lazy and it shows.
- Hire an officiant who is real, authentic, engaging, calm, and encouraging.
- A good officiant makes a sincere effort to get to know the bride and groom personally before writing a single word of the ceremony.
- A great ceremony is a direct reflection of the personalities of the couple — not a template the officiant has used a hundred times before.
- An experienced officiant will move out of the shot during the first kiss without being told.
- Your officiant does not need to be present at the rehearsal. They are the first to walk up and the last to leave on the wedding day.
- Asking mom and dad to walk the groom down the aisle is one of the most heartwarming things I have seen in 29 years of officiating.
- Bilingual officiants are increasingly in demand across Ventura County and Santa Barbara.
- If you want to learn more about what a great officiant offers — visit my packages page.
Wedding Planning Tips — Your Ceremony
- Your wedding ceremony does not have to be long and boring. It can be fun, meaningful, and genuinely engaging.
- If you cannot plan a ceremony that is 25 minutes or less — go back and try again. Shorter is almost always better.
- Appropriate humor makes for a great ceremony. Do not be afraid of laughter.
- A reading during the ceremony should not last more than one to two minutes.
- Couples are increasingly writing their own vows — and it is one of the most powerful things they can do.
- Include children from blended families in the ceremony. It is one of the most meaningful moments you can create.
- The Best Man usually holds the rings during the ceremony.
- Unity sand is not as popular as it used to be.
- Unity candles at an outdoor wedding are a bad idea. Wind will take care of that quickly.
- 95 percent of all weddings I officiate in Southern California are outdoors. Plan accordingly.
- Be present during your ceremony. It only lasts 20 to 25 minutes. Do not let your mind wander.
- If things do not go perfectly — who cares? Perfection should not be expected. But excellence from your team is absolutely required.
Wedding Planning Tips — The Bridal Party
- There is no rule requiring an even number of bridesmaids and groomsmen. Do what feels right for your relationship.
- The biggest bridal party I have ever seen was 12 on each side.
- Bridesmaids genuinely appreciate buying a dress they can actually wear more than once.
- If the forecast calls for heat — handkerchiefs for the bridal party are a thoughtful touch.
- Fashionable sandals for bridesmaids during summer ceremonies are completely appropriate and kind to their feet.
- Wear comfortable shoes. It is best to feel good AND look good. You will be on your feet for nearly five hours once the wedding begins.
- Bow ties are in. Tux and tails — rarely seen anymore.
- The most popular suit color for the groom right now is blue. Brown shoes are the pairing of choice.
Wedding Planning Tips — Venues and Budgets
- Make sure you check out private estates and large homes as a possibility for your wedding venue. Some of the best weddings I have officiated in Ventura County were in beautiful backyards.
- Venues built specifically to hold weddings are extremely popular in Santa Barbara and the surrounding area. Book well in advance.
- If you choose a venue where you can buy your own bar and hire a bartender — you will save a significant amount of money.
- Backyard weddings are a great idea. They are also a lot of work. If you choose one — hire a wedding coordinator.
- When spending money for the wedding step back and ask — what is the wisest decision we can make? Budget with your head not your emotions.
- There are no rules for your wedding. Do whatever feels right for you as a couple. It is your day.
- Most couples I marry are paying for the wedding themselves. Being financially responsible is something to be proud of.
- A growing trend I love — serving a simple cocktail menu prior to the ceremony. Reward guests who arrive on time.
- Tell your caterer you would like drinks and appetizers served during post-ceremony photos. You will not regret it.
- According to The Knot, the average cost of a wedding continues to rise each year. Build a realistic budget and stick to it.
Wedding Planning Tips — Photography
- 20 years ago there was typically one photographer at a wedding. Today there are almost always at least two.
- Take as many photos as possible before the wedding. Allow one hour for photos after the ceremony — maximum.
- A really good photographer always has a shot list prepared in advance.
- Get off your feet for at least 30 minutes before the ceremony. You will thank yourself later.
- According to Brides magazine, the most common wedding photography regret is not allowing enough time for portraits. Build that time into your schedule.
Wedding Planning Tips — Food and Bar
- Cash for a wedding gift is very much in. It is completely appropriate to ask for it.
- Extensive gift registries are not as popular as they used to be.
- Cupcakes as the wedding cake are a great idea — economical, delicious, and easy to serve.
- Taco trucks are in. BBQ is in. The best wedding food is food the couple actually loves to eat.
- Two bartenders are always better than one.
- If you choose to have a bar — be generous and host it for your guests.
- Have a glass or two — but do not drink too much before the ceremony. Stay sharp for the most important moment of the day.
- If you are aware of a guest who has had too much — quietly ask your coordinator or bartender to cut them off. It is the most loving thing you can do.
- Cigar rollers during the reception are becoming increasingly popular and are always a conversation starter.
- Stay hydrated throughout the entire day. It sounds simple — but almost nobody does it.
Wedding Planning Tips — Marriage Licenses
- In California you must apply for your marriage license in the county where your ceremony will take place. Do not wait until the last minute.
- On your wedding day — do not forget to bring your marriage license. This is non-negotiable.
- You do not automatically receive a copy of your marriage license after your wedding. You must request and pay for a certified copy separately.
- The rings go on the left hand.
- Most brides leave their engagement ring on during the ceremony. There is no rule requiring you to remove it.
- Gold wedding bands for him are largely out. Platinum and darker colored bands are the current preference.
Wedding Planning Tips — On Your Wedding Day
- Surround yourself with positive people in the hours leading up to the ceremony. Avoid negative energy at all costs.
- Appoint a YES FACE — a positive, can-do, no-drama person who will handle any small issue that comes up on your wedding day with a smile. This person is invaluable.
- Your wedding day is a long time in planning — but the actual day goes by in a blur. Be intentional about being present for every moment.
- The bride is usually nervous in the days leading up to the wedding. The groom is usually nervous on the actual day. Both are completely normal.
- Do not make hasty decisions during the planning process. Step back. Breathe. Think clearly.
- Couples getting married in their 50s and 60s bring a depth of gratitude to the ceremony that is genuinely moving to witness.
- Couples in their 20s getting married are increasingly less common. Most couples I marry in Ventura County and Santa Barbara are settled in their careers and have been together for years.
- I am consistently amazed at how many couples knew each other in middle or high school and found their way back to each other.
- I am equally amazed at how many two-year-old flower girls and ring bearers actually make it down the aisle. Anything can happen — embrace it.
- In the end it always works out. I have officiated over 1,000 weddings and I have never left one thinking it was a disaster. It always comes together beautifully.
Final Wedding Planning Tips — From the Heart
- Your wedding ceremony does not have to cost a fortune to be deeply meaningful. The best ceremonies I have officiated were not the most expensive ones.
- A veil covering the face of the bride is largely out. But wear whatever makes you feel most like yourself.
- There is no rule that you must follow any tradition you do not connect with. This is your wedding.
- If perfection is not required — and it never is — but excellence from everyone on your team absolutely is. My personal standard: if we plan well it always ends well.
- Surround yourself with vendors who genuinely care about your day — not just their paycheck. You will feel the difference immediately.
- Give away his daughter with full intention. It is one of the biggest moments of a father’s life. Honor it.
- The most popular wedding planning tip I can offer after 29 years is this — hire vendors who have done this hundreds of times and trust them to do their job.
- Every well-regarded vendor in the wedding world is keenly aware they cannot have a bad day. That standard is what sets the best apart from the rest.
- When it comes to love — when you find the one, do not get restless and go looking for another. What you have is rare.
- Keep the vows you make on your wedding day as precious and trustworthy as the day you made them. This world needs examples of couples who make it for a lifetime.

Looking for More Wedding Planning Tips? Start With Your Officiant.
One of the best wedding planning tips I can give any couple is this — book your officiant early. It is one of the most important vendor decisions you will make and the right officiant sets the tone for your entire ceremony.
I have been officiating weddings in Ventura County, Santa Barbara, Malibu, and across Southern California for 29 years. I write every ceremony from scratch around your story. No templates. No scripts used a hundred times before. Just your ceremony — built specifically for you.
Visit my packages page to learn about what I offer, or reach out directly here. I would be honored to be part of your day.
About Dean Merrill — Wedding Officiant
Dean Merrill brings 29 years of experience as a wedding officiant serving Ventura County, Santa Barbara, Malibu, and surrounding communities across Southern California. His personal and creative approach to every ceremony comes from a unique combination of pastoral background, published authorship, and over 1,000 weddings performed. He writes every ceremony from scratch — because no two couples are the same.
About Dean
Dean Merrill brings 29 years of experience as a wedding officiant in Southern California. His creative and professional approach to performing weddings comes from a unique blending of talents he utilizes in every ceremony in which he officiates. He is currently the preferred wedding officiant for Southern California’s #1 rated wedding coordinator, Bella Vita Events.